AI Insights · Timothy · July 2023
Top 5 Shopping Apps on Android in Europe Q2 2023
Explore the performance of the top 5 shopping apps on Android in Europe during Q2 2023, highlighting their weekly downloads and active user trends.
In the second quarter of 2023, the top shopping apps on the Android platform in Europe demonstrated notable trends in weekly downloads and active user metrics. Here is a detailed overview of their performance:
Temu: Shop Like a Billionaire showed a significant rise in weekly downloads, starting at approximately 52K at the end of March and peaking at 3.2M in mid-May. The app concluded the quarter with about 918K downloads. Active users also surged from 141K at the end of March to nearly 4.7M by the end of June.
SHEIN-Shopping Online maintained a consistent growth in weekly downloads, beginning with around 631K in late March and reaching a high of 936K in mid-June. The app's active users also showed a steady increase, starting from 10.4M at the end of March and closing the quarter at approximately 13.3M.
Wildberries experienced fluctuations in weekly downloads, with a notable dip to 337K in mid-April, followed by a rise to 491K by the end of June. Active users grew steadily, beginning at 26.8M in late March and reaching nearly 29.8M by the end of the quarter.
Авито: квартиры, авто, работа saw relatively stable weekly downloads, starting at 427K at the end of March and ending at 410K in late June. The app's active users varied slightly but generally increased, beginning at 27.7M and ending the quarter at approximately 28.7M.
OZON: товары, одежда, билеты had a more stable trend in weekly downloads, starting at 396K in late March and closing at around 333K by the end of June. Active users showed a slight fluctuation but remained relatively stable, beginning at 18.3M and ending the quarter at approximately 18.5M.
These insights are based on data from Sensor Tower. For more detailed information and further analytics, visit Sensor Tower.
