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AI Insights · Timothy · July 2023

Top 5 Parenting Apps on Android in South Africa Q2 2023

Discover the performance trends of the top 5 parenting apps on the Android platform in South Africa during Q2 2023, including weekly downloads, revenue, and active user metrics.

Top 5 Parenting Apps on Android in South Africa Q2 2023

In Q2 2023, the leading parenting apps on the Android platform in South Africa showcased varying trends in weekly downloads, revenue, and active users. Here’s a detailed look at the performance of the top five apps, with data sourced from Sensor Tower.

Find my kids: live GPS tracker experienced a stable weekly revenue trend, peaking at $359 in the last week of March and maintaining figures around $263 to $354 throughout the quarter. Weekly downloads saw a notable spike at the beginning of April with 2011 downloads, followed by a fluctuating pattern, ending the quarter at 561 downloads. Active users showed a peak of 3951 in early April, gradually decreasing to around 2431 by the end of June.

BabySparks - Development Activ had a consistent weekly revenue, averaging around $209, with peaks of $283 in mid-May and late May. Downloads remained relatively stable, ranging between 54 and 132 per week. Weekly active users saw a slight increase mid-quarter, peaking at 332 in mid-May before settling at 265 by the end of June.

Be Closer: Family location saw a significant revenue increase mid-quarter, hitting $345 in late May. Downloads had an exceptional surge in mid-May, reaching 11.8K, while the rest of the quarter remained below 400 downloads per week. Active users reflected this surge, peaking at 15.2K in mid-May and then decreasing to 470 by the end of June.

My Family - Family Locator maintained a steady revenue stream, averaging around $161 with occasional peaks like $186 in mid-June. Downloads were stable but low, mostly hovering around 100 per week. Active users showed a gradual decline from 6742 in late March to 5073 by the end of June.

Screen Time - Parental Control had a relatively stable revenue, averaging around $153 with minor fluctuations. Downloads saw a notable increase in mid-June, reaching 452, while the rest of the quarter averaged around 245. Active users peaked at 534 in mid-June and ended the quarter at 418.

These insights highlight the dynamic trends of the top parenting apps in South Africa for Q2 2023. For more detailed analytics and insights, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2023