Top 5 Lifestyle Apps in Bulgaria on Android for Q2 2023

In the second quarter of 2023, the top 5 lifestyle apps on the Android platform in Bulgaria showed varied performance trends. Here’s a breakdown of their downloads, revenue, and weekly active users.

Pinterest

Throughout Q2 2023, downloads for Pinterest in Bulgaria fluctuated, peaking at around 4.1K in the week of June 12 and reaching a low of approximately 3.2K in the week of June 5. Weekly active users saw a slight decrease from 284K at the end of March to 271K by the end of June. Revenue for this period remained consistent at $0.

Glovo: Food Delivery and More

Glovo: Food Delivery and More experienced a steady decline in downloads, starting at roughly 2.3K in late March and dipping to about 1.6K in the week of June 5. However, weekly active users remained relatively stable, ranging between 43K to 48K throughout the quarter. Revenue figures were not reported.

Coca-Cola: Play & Win Prizes

Downloads for Coca-Cola: Play & Win Prizes showed an upward trend early in the quarter, peaking at around 2.2K in the week of May 22 before declining to approximately 1.1K by the end of June. Weekly active users increased from 3.7K at the end of March to a high of 5.4K in late May, before settling at around 4K by the end of the quarter. The app did not generate revenue during this period.

Spirit Box Ghost EVP

Spirit Box Ghost EVP saw a significant drop in downloads from a peak of 2.6K in mid-April to around 491 by the end of June. Weekly active users followed a similar trend, decreasing from 1.9K in mid-April to about 1.2K by the end of the quarter. Revenue peaked at $0.4 in the week of April 17 but was negligible for the rest of the quarter.

H&M - we love fashion

H&M - we love fashion maintained a relatively stable download rate, with minor fluctuations ranging from approximately 1.4K in early May to 896 in mid-June. Weekly active users exhibited consistency, starting at around 32K at the end of March and ending at approximately 34K by late June. Revenue was not reported during this period.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.