AI Insights · Timothy · July 2023
Top 5 Apparel Apps on Android in Tunisia for Q2 2023
Discover the performance trends of the top 5 apparel apps on Android in Tunisia during Q2 2023, based on data from Sensor Tower.
The second quarter of 2023 saw varying performance trends among the top 5 apparel apps on Android in Tunisia. Based on data from Sensor Tower, here's a detailed look at their weekly downloads and active user trends.
SHEIN-Shopping Online experienced significant growth in weekly downloads, starting from 4.1K at the end of March and peaking at 15.4K in early June. This growth was mirrored in the weekly active users, which rose from 36.3K to 62.4K over the same period.
HA FidBox had a notable spike in weekly downloads, with a peak of 31.8K in early April and another surge to 24.2K in mid-June. However, the app saw fluctuations in the weeks in between, with downloads dipping as low as 687 in early May.
Zara maintained a relatively stable performance in weekly downloads, hovering around the 600 to 1K range throughout the quarter. The weekly active users also showed consistency, ranging between 7.6K and 9.2K.
BERSHKA: Fashion & trends saw a steady trend in weekly downloads, starting at 665 at the end of March and slightly decreasing to around 500 by the end of June. The weekly active users followed a similar trend, starting at 2.1K and ending at 1.7K.
PULL&BEAR: Fashion and Trends showed a gradual decline in weekly downloads, from 638 in late March to 426 by the end of June. Similarly, the weekly active users decreased from 1.7K to 1.4K over the quarter.
For more detailed insights and data, visit Sensor Tower.
