AI Insights · Timothy · July 2023
Top 5 Apparel Apps on Android in Israel: Q2 2023 Performance
In Q2 2023, the top 5 apparel apps on Android in Israel showcased varying trends in downloads and active users. Insights from Sensor Tower reveal specific performance metrics.
During the second quarter of 2023, the top 5 apparel applications on the Android platform in Israel—SHEIN-Shopping Online, adidas: Shop Shoes & Clothing, Nike: Shoes, Apparel & Stories, Terminal X, and Zara—demonstrated diverse trends in downloads and active user engagement.
SHEIN-Shopping Online saw a notable increase in weekly downloads, starting from 8.8K at the end of March and peaking at around 24.3K in the week of May 22. By the end of June, downloads were approximately 21.6K. Active users also increased steadily, beginning at 160.9K in late March and reaching 200K by the end of June.
adidas: Shop Shoes & Clothing experienced a fluctuating download trend, starting at 2.9K in late March and declining to 745 by the end of June. Active users showed a similar pattern, starting at 27.8K and decreasing to 19.8K over the same period.
Nike: Shoes, Apparel & Stories had a relatively stable download trend, beginning with 1.4K in late March and ending with 1.6K in late June. Active user numbers saw a slight increase from 2.7K to 2.7K over the quarter.
Terminal X showed a downward trend in downloads, starting at 1.4K in late March and dropping to 845 by the end of June.
Zara exhibited a significant spike in downloads in mid-June, reaching 3.1K, up from 881 at the end of March. Active users also increased, starting at 10.1K in late March and peaking at 12.7K in mid-June before slightly declining to 9.6K by the end of the quarter.
These insights, sourced from Sensor Tower, provide a comprehensive look at the performance of apparel apps in Israel on the Android platform for Q2 2023. For more detailed analytics and trends, visit Sensor Tower.
