Top 5 Apparel Apps on Android in Denmark, Q2 2023

In Q2 2023, Denmark's top five apparel apps on the Android platform exhibited diverse performance trends. Data from Sensor Tower reveals interesting insights into weekly downloads and active users for these popular applications.

SHEIN-Shopping Online saw a notable rise in weekly downloads, starting at 2.2K in late March and peaking at approximately 4.8K by mid-June. Similarly, the weekly active users for the app increased from around 26K in late March to about 31K by the end of June.

Zalando – online fashion store experienced a relatively stable trend in weekly downloads, ranging between 1.3K to 1.6K throughout the quarter. The app's weekly active users fluctuated slightly but remained strong, starting at around 64K in late March and ending at approximately 63K in late June.

LightInTheBox Online Shopping exhibited modest growth in weekly downloads, beginning at 900 and reaching up to 1.5K by mid-June. The weekly active users for the app also saw an upward trend, increasing from around 3.9K in late March to about 4.6K by the end of June.

H&M - we love fashion maintained a consistent performance in weekly downloads, fluctuating between 677 to 1.3K during the quarter. The app's weekly active users showed a steady pattern, starting at approximately 30K in late March and closing at around 32K by the end of June.

NA-KD - Shop Fashion Online experienced varied weekly downloads, starting at 768 in late March and dropping to 292 by mid-June, before slightly recovering to 496 by late June. The weekly active users for the app showed a gradual increase, beginning at around 3.2K and reaching about 3.9K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.