Top 5 Apparel Apps on Android in Austria Q2 2023

The second quarter of 2023 showcased interesting performance trends for the top 5 apparel applications on the Android platform in Austria. Here's a detailed look at their weekly downloads and active users based on data from Sensor Tower.

SHEIN-Shopping Online experienced a consistent rise in weekly downloads, starting at 6.1K in late March and peaking at 7.7K by the end of June. Weekly active users also saw a steady climb from 32.6K to 41.1K over the quarter.

Zalando – online fashion store showed fluctuating download numbers, beginning with 3K in late March and increasing to a peak of 3.7K in mid-June. The app's weekly active users varied significantly, dropping from 77.2K at the start of the quarter to around 67K by the end.

C&A Fashion Online Shop had a mixed quarter in terms of downloads, starting at 2.1K in late March, peaking at 3.5K in late May, and then dipping to around 1.3K by the end of June. Active users followed a similar pattern, beginning at 8.7K, peaking at 10.2K, and ending at 7.5K.

LightInTheBox Online Shopping maintained relatively stable download numbers, starting around 1.8K in late March and ending at approximately 1.2K in late June. Weekly active users showed slight fluctuations, starting at 8.5K, peaking at 10K, and closing the quarter at 7.9K.

H&M - we love fashion saw varied download numbers, beginning at 2.4K in late March, peaking at 2.2K in late May, and ending at 1.5K by late June. Active users started at 46.2K, fluctuated throughout the quarter, and ended at around 45K.

These trends provide valuable insights into the performance of leading apparel apps in Austria. For more detailed analytics, visit Sensor Tower.