Top 5 Travel Apps in Argentina Q1 2023: Performance Insights

During the first quarter of 2023, the travel app market in Argentina showcased notable trends in user engagement and downloads. Below, we delve into the performance of the top 5 travel apps on a unified platform, with data sourced from Sensor Tower.

Uber - Request a ride saw fluctuating download numbers throughout the quarter. Downloads peaked at 66.8K in mid-February, before tapering off to 44.5K by the end of March. Active users demonstrated a similar pattern, starting at 1.86M in late December and peaking at 1.96M in early March, before declining to approximately 1.69M by the end of the quarter.

Cabify experienced a steady presence in the market. Weekly downloads ranged from 37.6K to 48.9K, with a notable spike in early March. Active users also maintained stability, starting at 360K and ending the quarter with around 310K, despite minor fluctuations.

SUBE had a varied quarter with downloads peaking at 35K in mid-February. However, a significant drop was observed in March, with downloads dropping to 8K by the end of the month. Active users followed a similar trend, peaking at 113K in mid-February and decreasing to 71K by the end of March.

DiDi Rider: Affordable rides showed a consistent download pattern, with numbers ranging from 24.7K to 36.6K. The app's active users remained relatively steady, starting the quarter at 280K and ending it at 290K, with slight fluctuations throughout the period.

Booking.com: Hotels & Travel had a varied performance in terms of downloads, peaking at 47.1K in early January and gradually decreasing to 12.1K by the end of March. Active users also saw a decline from 472K in early January to 326K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.