Top 5 Shopping Apps in Sweden Q1 2023: Performance Insights

In the first quarter of 2023, the top 5 shopping apps in Sweden showed varied performance trends across weekly downloads and active users. Here's a closer look at the data from Sensor Tower.

Vinted: Sell vintage clothes saw a peak in weekly downloads at 42K during the second week of January, followed by a decline to approximately 20K by the end of March. The app's weekly active users increased steadily from 49K at the end of December to nearly 135K by the end of March.

Lidl Plus experienced a significant rise in weekly downloads, starting from around 10K at the end of December and surging to 25K by mid-March. Weekly active users for the app remained relatively stable, fluctuating around the 130K-140K range throughout the quarter.

Klarna | Shop now. Pay later. maintained a consistent performance in weekly downloads, beginning at 16K in late December and slightly decreasing to 11K by the end of March. Weekly active users showed a slight dip from 551K at the end of December to a low of 483K in early March, before rebounding to 551K by the end of the quarter.

SHEIN - Shopping Online had relatively stable weekly downloads, ranging from 10K to 13K throughout the quarter. The app's weekly active users increased from 310K at the end of December to 368K by the end of March.

Amazon saw its weekly downloads fluctuate between 7K and 10K, with a notable peak in mid-March. The weekly active users for Amazon remained steady, increasing slightly from 277K at the end of December to 284K by the end of March.

For more detailed insights and data, visit Sensor Tower.