AI Insights · Timothy · April 2023
Top 5 Shopping Apps in Madagascar: Q1 2023 Performance
A look at the performance of the top 5 shopping apps on a unified platform in Madagascar for Q1 2023, including trends in downloads, active users, and revenue.
In the first quarter of 2023, the top five shopping apps in Madagascar demonstrated varying trends in weekly downloads and active users. Here's a closer look at their performance, based on data from Sensor Tower.
Alibaba.com - B2B marketplace saw a notable increase in weekly downloads, starting from 1.6K at the end of December 2022 and peaking at around 3.8K in mid-March. Weekly active users also showed a positive trend, rising from approximately 19.3K to 29.2K over the quarter.
The Пятёрочка: доставка продуктов app experienced a steady rise in weekly downloads, beginning at 522 and reaching 2.6K by mid-February. Its weekly active users grew significantly from 762 to over 10K by the end of March.
REWE - Online Supermarkt had a more gradual increase in weekly downloads, starting at 58 and reaching 1.1K by the end of March. Similarly, weekly active users increased from 99 to 2.2K over the same period.
AliExpress - Shopping App experienced a sharp spike in weekly downloads in mid-March, jumping from 315 to 2.2K. Weekly active users also showed a significant increase, rising from 1.7K at the end of December to 4.4K by mid-March.
Finally, SHEIN-Shopping Online maintained a relatively stable trend in weekly downloads, with numbers fluctuating between 269 and 504. Its weekly active users displayed a steady increase from 1.7K to 2.3K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
