AI Insights · Timothy · April 2023
Top 5 Shopping Apps in Estonia Q1 2023: Performance Insights
Explore the performance trends of the top 5 shopping apps in Estonia for Q1 2023 based on weekly downloads and active users.
In the first quarter of 2023, the top 5 shopping apps in Estonia showed varied performance trends in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides an insightful overview of how these apps fared on a unified platform.
Lidl Plus had a relatively steady download rate, with weekly downloads fluctuating between 5.3K and 6.9K for most of the quarter. However, a notable drop to 3.7K downloads was observed in the final week of March.
SHEIN - Shopping Online experienced a significant increase in downloads over the quarter. Starting from 737 weekly downloads at the end of December, the app saw a peak of 2.3K downloads in mid-March. The downloads slightly decreased to 1.7K by the end of March.
Circle K showed a sharp rise in weekly downloads in mid-January, reaching over 6K. This trend was maintained until late February, after which the downloads declined to under 1K by mid-March, ending the quarter with 928 weekly downloads.
Zalando – Online fashion started the quarter with around 1K weekly downloads, which gradually increased, peaking at approximately 1.8K in the last two weeks of March. This consistent upward trend indicates a growing user interest in the app.
ABOUT YOU Online Fashion Shop also saw an upward trend in weekly downloads. Beginning the quarter with around 387 downloads, the app experienced a significant increase, reaching a peak of 1.8K in mid-February. The downloads then fluctuated slightly, ending the quarter at around 1K.
For more detailed insights and further data, visit Sensor Tower.
