AI Insights · Timothy · March 2023
Top 5 Shopping Apps in Australia: Q1 2023 Performance Review
In Q1 2023, Australia's top shopping apps saw varied performance trends in weekly downloads and active users across a unified platform. Discover the detailed insights from Sensor Tower.
In the first quarter of 2023, the top shopping apps in Australia showcased diverse performance trends across weekly downloads and active users. Based on unified platform data from Sensor Tower, here's an overview of the top five shopping applications.
Everyday Rewards displayed a fluctuating trend in weekly downloads, beginning the quarter with 32.7K downloads and peaking at 51.5K in mid-January. The app saw a decline mid-quarter but rebounded to 41.8K downloads by the end of March. Weekly active users for Everyday Rewards remained relatively stable, starting at around 804K and experiencing minor fluctuations, ending the quarter at approximately 848K.
SHEIN - Shopping Online experienced a steady increase in weekly downloads, starting at 35.4K and peaking at 40.3K in early January. The app maintained a consistent download rate throughout the quarter, concluding with 34.6K downloads. Weekly active users for SHEIN saw a continuous upward trend, beginning with 557K and rising to 665K by the end of March.
flybuys had a varied performance in weekly downloads, starting at 29.5K and peaking at 41.1K in late February. The app saw a dip mid-quarter but finished strong with 30.6K downloads in the last week of March. Weekly active users for flybuys showed a consistent upward trend, beginning at 381K and reaching 431K by the end of the quarter.
Woolworths saw a steady performance in weekly downloads, starting the quarter with 20.3K downloads and peaking at 30.8K in late February. The app maintained a stable download rate, ending March with 23.8K downloads. Weekly active users for Woolworths remained relatively stable, beginning at 317K and experiencing minor fluctuations, closing the quarter at approximately 329K.
Shop: All your favorite brands experienced a decline in weekly downloads, starting at 28.6K and dropping to 20.1K by the end of March. Weekly active users for the app showed a gradual decrease, beginning with 300K and ending the quarter at around 267K.
For more detailed insights and data, visit Sensor Tower.
