AI Insights · Timothy · April 2023
Top 5 Shopping Apps in Africa Q1 2023: Performance Insights
Explore the performance of the top 5 shopping apps in Africa for Q1 2023, including trends in downloads, revenue, and active users.
The first quarter of 2023 saw interesting trends in the performance of the top 5 shopping apps in Africa. Below, we break down the key metrics for each app, highlighting weekly downloads, revenue, and active user trends based on data from Sensor Tower.
StoreCard - Store Cards Wallet by Sabitzer OU experienced fluctuations in both revenue and downloads. Weekly revenue peaked at around $228 in the last week of December 2022, then saw a dip to $54 mid-January, before stabilizing in the range of $166 to $217 for the rest of the quarter. Downloads showed a significant spike to 647 in mid-January, but then settled between 263 and 371 for the remainder of Q1.
Buy and sell - Marketplace from AppKoncept showed a consistent download rate, starting at 1.5K and peaking at 1.9K in mid-January. Revenue varied, with a notable increase to $299 in the third week of March. Active users remained relatively steady, ranging from 6.2K to 7.1K throughout the quarter.
LootBoy: Packs. Drops. Games. by Lootboy GmbH had a turbulent quarter. Weekly downloads fluctuated significantly, peaking at 1.6K in mid-January before dropping to a low of 220 in mid-February. Revenue remained within the range of $75 to $182, with a slight uptick to $110 in the final week of March. Active users started at 10.7K and saw a gradual decline, ending the quarter at around 8.2K.
Amazon Shopping from AMZN Mobile LLC demonstrated robust performance with consistent high download numbers, beginning at 498K in the last week of December and maintaining a range between 98K and 150K through the quarter. Revenue showed a steady increase, reaching $121 in the final week of March. Active users remained high, starting at 2.47M and peaking at 2.8M in mid-March.
Currency converter, widget by Beaverhood LLC had a stable performance in terms of revenue, with values ranging from $47 to $126. Downloads also maintained a steady trend, peaking at 220 in early January and staying above 100 for most of the quarter.
For more detailed insights and trends, visit Sensor Tower.
