AI Insights · Timothy · April 2023
Top 5 Parenting Apps Performance in Guatemala in Q1 2023
Discover the performance trends of the top 5 parenting apps in Guatemala during Q1 2023, based on data from Sensor Tower.
During the first quarter of 2023, the top 5 parenting applications in Guatemala showed varied performance metrics in terms of downloads, revenue, and active users. Here’s a closer look at how they fared.
Be Closer: Family location from Applabel LTD had a fluctuating quarter. Weekly revenue started at around $400 at the end of December and saw a gradual decline, hitting a low of approximately $237 in February before recovering to about $328 by the end of March. Weekly downloads peaked at over 4K in late December but dropped significantly to around 175 by early February, with a slight improvement to 503 by the end of March. Active users saw a decline from approximately 27K in late December to around 12K in early February, but stabilized to around 18K towards the end of the quarter.
SAND STUDIO's AirDroid Parental Control experienced significant fluctuations in weekly downloads, starting at 1.5K in late December, spiking to over 11K by the end of February, and then settling to around 2.7K by late March. Revenue mirrored this volatility, beginning at $93, dipping mid-quarter, and peaking at $154 towards the end of March. Active users followed a similar pattern, starting at around 2K, peaking at over 11K, and ending the quarter at approximately 4.7K.
Qustodio Parental Control App by Qustodio LLC had relatively stable metrics. Weekly revenue started at $164, saw a few peaks and troughs, and ended at $46. Downloads remained fairly steady, fluctuating between 33 and 110 throughout the quarter. Active users hovered around 400, peaking slightly at 462 in mid-February.
GEO TRACK TECHNOLOGIES INC's Find my kids: live GPS tracker showed an upward trend in weekly downloads, starting at 128 in late December and reaching a high of 2.8K by mid-March before settling at 515 by the end of the quarter. Revenue followed an increasing trend, starting at $58 and peaking at $145 in late February. Active users also saw an increase, starting at around 2.6K and peaking at 7.9K in mid-March.
BabySparks - Development Activ from BabySparks had a quieter quarter. Weekly revenue fluctuated between $81 and $227, with no significant spikes. Downloads remained low, ranging between 15 and 68. Active users showed minor fluctuations, starting at 139 and ending the quarter at 100.
For more detailed insights and data, visit Sensor Tower.
