AI Insights · Timothy · April 2023
Top 5 News Apps in Kenya Q1 2023: Performance Insights
Explore the performance trends of the top 5 news apps in Kenya during Q1 2023. Insights include weekly downloads, revenue, and active user metrics.
In the first quarter of 2023, the top five news applications in Kenya demonstrated varied performance trends across downloads, revenue, and active user metrics. Here’s a closer look at the data from Sensor Tower for each app.
X from X Corp. saw a significant increase in weekly revenue, peaking at approximately $3.2K in the final week of March. Weekly downloads showed fluctuations, with a notable peak at around 57K in the first week of January. The app maintained a strong user base, with weekly active users hovering around 1.2M throughout the quarter.
The Economist - News, Podcasts recorded a steady weekly revenue, reaching around $363 in the week of March 6. Downloads gradually increased, peaking at around 645 in the last week of March. Active users saw a slight upward trend, ending the quarter with approximately 2.3K.
Bloomberg: Business News Daily experienced varied weekly revenue, with a high of approximately $435 in the week of January 23. Downloads also showed a rising trend, peaking at around 915 in the first week of February. The app’s active user count grew steadily, reaching about 3.8K by the end of March.
The Wall Street Journal. maintained consistent weekly revenue, with a peak of around $204 in the final week of March. Downloads showed moderate growth, reaching about 432 in mid-March. Active users slightly fluctuated but ended the quarter around 2.1K.
The Standard Digital e-Paper posted relatively stable weekly revenue, peaking at approximately $291 in the last week of February. Downloads remained low, with a peak of around 51 in early February.
These insights provide a snapshot of the top news apps' performance in Kenya during Q1 2023. For more detailed analytics and insights, visit Sensor Tower.
