Top 5 Navigation Apps in Sweden: Q1 2023 Performance Review

During the first quarter of 2023, the top 5 navigation applications in Sweden exhibited varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how each app fared.

WeHunt saw a decline in both weekly revenue and downloads. Revenue dropped from approximately $27K at the end of December 2022 to about $1.7K by mid-March, with a slight uptick to around $13K in the last week of March. Downloads also decreased from 1.3K to 152 over the same period. Active users followed a similar downward trend, starting at 1.2K and ending at 454.

Geocaching® experienced fluctuations in revenue, peaking at $11.8K in the week of February 20 and ending the quarter at $5.4K. Downloads showed a notable peak of 2.3K in the same week, before falling to 482 by the end of March. Active users increased significantly to 4.5K in late February, then decreased to 2.5K towards the end of the quarter.

Eniro på sjön maintained a relatively stable performance with minor fluctuations. Revenue ranged between $4.3K and $9K, peaking in late February. Downloads were consistent, starting at 172 and ending at 273. Active users started at 996 and showed a gradual decline, ending the quarter at 850.

TomTom GO Navigation showed an upward trend in downloads, peaking at 2.2K in the week of March 20 before dropping slightly to 1.6K by the end of March. Revenue increased from $2.9K in late December 2022 to $5.2K in mid-March, ending at $4K. Active users also grew, peaking at 3.6K in late March.

Seapilot experienced a steady increase in revenue, peaking at $3.6K in early March and ending the quarter at $3.2K. Downloads remained low but stable, fluctuating between 13 and 43 throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.