Top 5 Lifestyle Apps in Serbia Q1 2023 Performance

During the first quarter of 2023, the top 5 lifestyle applications on a unified platform in Serbia showed varied performance in terms of weekly downloads and revenue. Here’s a closer look at their trends based on data from Sensor Tower.

Pinterest experienced a steady pattern in weekly downloads. Starting from 6.3K in late December 2022, it saw a slight increase to 7K in the week of January 9, 2023, before stabilizing around the 6K-7K range. The highest downloads were recorded in the week of March 13, reaching 7.2K.

Glovo: Food Delivery and More saw fluctuating weekly downloads throughout the quarter. Starting at 8.5K in late December, it dropped to 3.8K by the end of February. However, it rebounded to 6.3K by the end of March, showing a significant recovery.

H&M - we love fashion exhibited a relatively stable download trend. Beginning at 4.9K in late December, the downloads saw a slight decrease to 2.9K by the end of March. The highest downloads for the quarter were recorded in the week of March 13, peaking at 5.1K.

Coca-Cola: Play & Win Prizes had a significant increase in weekly downloads. Starting at 3K in late December, it dropped to 389 in January but then surged to 8.3K by mid-March. The app maintained this peak level through the end of the month.

Btrfly: Local Dating showed a consistent increase in weekly downloads early in the quarter, starting at 659 in late December and rising to 3.7K by late February. However, downloads fell sharply to 788 in mid-March and further to 588 by the end of the month. Revenue for this app showed minor fluctuations, with peaks of $36 in mid-January and $21 in mid-February.

For more in-depth insights and detailed data, visit Sensor Tower.