AI Insights · Timothy · April 2023
Top 5 Insurance Apps on Unified Platform in Europe Q1 2023
Explore the performance of the top 5 insurance applications in Europe during Q1 2023, with insights on weekly downloads and active users trends.
In Q1 2023, the top 5 insurance applications in Europe showed varying trends in weekly downloads and active users. Here’s a detailed look at their performance:
Compte ameli from l'Assurance Maladie saw its weekly downloads fluctuate, starting strong at approximately 73K in late December 2022 and peaking at 85.5K in the first week of January. Downloads then tapered off to around 63.9K by the end of March. Active users followed a similar trend, beginning at 322.5K and reaching a high of 397.9K in early January before settling around 377.1K in the last week of March.
Meine AOK from AOK Bundesverband experienced a steady increase in weekly downloads, starting at 18.2K and reaching a peak of 56.7K in mid-March. Active users also showed growth, starting at 120.5K and peaking at 171.8K in the same period before slightly declining to 151.9K by the end of March.
TK-App by Techniker Krankenkasse saw consistent weekly downloads, starting at 19.3K and reaching 27.3K by the end of March. The app’s active users count began at 167.6K, peaked at 186.6K, and remained steady towards the end of the quarter.
Hastings Direct Insurance from Hastings Direct Limited showed a gradual increase in weekly downloads, starting at 14.5K and peaking at 24.7K in late March. Active users also grew steadily from 49.3K to 61.5K over the quarter.
Lastly, OCard by Grenmira UAB had an initial surge in downloads, starting at 100.9K in mid-January before stabilizing around 11.9K by the end of March.
These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower’s website.