AI Insights · Timothy · April 2023
Top 5 Games Apps Performance in Kenya - Q1 2023
Discover the performance trends of the top 5 gaming apps in Kenya for Q1 2023, including downloads, revenue, and active users as reported by Sensor Tower.
In the first quarter of 2023, the gaming landscape in Kenya saw some notable trends among the top 5 gaming apps, according to data from Sensor Tower. Here's a closer look at how these apps performed on a unified platform.
Candy Crush Saga experienced a peak in weekly downloads early in the quarter, reaching around 36K in the first week of January. This was followed by a steady decline, with a slight rebound to approximately 12K by the end of March. Weekly revenue showed fluctuations, starting at about $4.5K and peaking at $5K in mid-January, then settling around $3.6K to $4.1K towards the end of the quarter. Active users remained relatively stable, hovering between 212K and 230K throughout the period.
Zynga Poker ™ - Texas Hold'em had a modest performance in terms of weekly downloads, oscillating between 22 to 93 downloads. The app saw a significant increase in revenue in early February, peaking at $3.2K, before dropping to around $222 by the end of March. Active users showed minor fluctuations, with a slight peak of 458 in mid-March and ending the quarter with around 398 users.
Ludo STAR maintained a consistent performance in weekly downloads, ranging from 2.1K to 2.8K with a notable spike to 2.9K in mid-March. Weekly revenue was relatively stable, averaging around $1.6K to $2.1K. Active users also showed a steady trend, hovering around 10.4K to 11.7K throughout the quarter.
Roblox showed a consistent decline in weekly downloads from 6.7K in late December to approximately 2.9K by the end of March. Revenue saw a dip in late January to around $1.6K but recovered to roughly $1.8K by the end of the quarter. Active users remained stable, fluctuating slightly between 112K and 118K.
PUBG MOBILE had a strong performance in weekly active users, starting at around 233K and peaking at 246K in mid-March. Weekly downloads varied, peaking at 6K in early January and ending the quarter with around 3K. Revenue showed fluctuations, with a high of $3.4K in late December and a low of $1.5K in early March, ending the quarter at approximately $2.4K.
These performance insights provide a snapshot of the gaming app market in Kenya for Q1 2023. For more detailed insights, visit Sensor Tower.
