AI Insights · Timothy · April 2023
Top 5 Finance Apps in Latin America in Q1 2023
Discover the performance trends of the top 5 finance apps in Latin America for Q1 2023, including weekly downloads and active users.
Throughout the first quarter of 2023, the top 5 finance apps in Latin America showed significant performance metrics in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides insights into the trends and growth of these popular applications.
Nubank: Conta, Cartão e mais saw a steady increase in weekly downloads, peaking at approximately 922K in the last week of March. Weekly active users also showed a consistent upward trend, starting from around 42.8M at the end of December and reaching nearly 47.1M by the end of the quarter.
Mercado Pago: cuenta digital experienced fluctuations in weekly downloads, with numbers ranging from 529K to 647K. Active users exhibited a stable trend, starting at 24.6M in late December and closing the quarter at around 26.2M.
SerasaConsumidor demonstrated a notable increase in weekly revenue, peaking at approximately $116K in early February. Downloads varied throughout the quarter, with the highest number reaching 396K. Active users showed growth, starting from 3.9M at the end of December and reaching 4.7M by the end of March.
CAIXA Tem had weekly downloads fluctuating between 276K and 404K. The app’s active users started at 6.6M in late December and saw a peak of 7.5M in mid-February, ending the quarter at around 6.8M.
FGTS showed a consistent pattern in weekly downloads, with numbers ranging from 279K to 399K. Active users started at 4.2M at the end of December and peaked at around 5.7M in early January, closing the quarter at approximately 4.4M.
For more detailed insights and data on app performance, visit Sensor Tower.