AI Insights · Timothy · April 2023
Top 5 Education Apps in New Zealand: Q1 2023 Performance
Discover the performance trends of the top 5 education apps in New Zealand during Q1 2023, including downloads, revenue, and active users.
During the first quarter of 2023, the top 5 education apps in New Zealand showed varied performance trends across downloads, revenue, and active users. Here’s a detailed look at how these apps fared:
Duolingo - Language Lessons experienced a steady decline in weekly revenue, starting at approximately $42.3K in the last week of December and ending at about $17.4K by the end of March. Weekly downloads saw a peak of around 3.6K in early January before stabilizing between 2.6K and 3.1K for the remainder of the quarter. Active users showed a peak of 36.9K at the end of January, with fluctuations around 32K to 34K in the following weeks.
PictureThis - Plant Identifier had a notable revenue peak of approximately $9.7K in early January, followed by a gradual decline to around $4.7K by the end of March. Downloads began at 2.7K in late December and saw minor fluctuations, settling around 1.9K by the end of the quarter. Active users were relatively stable, starting at 6.7K and ending at about 5.5K.
Reading Eggs - Learn to Read showed consistent weekly revenue, starting at around $5.7K and peaking at approximately $8.4K by late February. Downloads saw an increase from 604 in late December to a peak of 1.4K in mid-February. Active users also showed growth, beginning at 5.5K and reaching up to 7.6K by the end of March.
Toca Boca World had a weekly revenue peak of roughly $12.9K in early January, followed by a steady decline to about $6.8K by the end of March. Downloads fluctuated between 1.8K and 3K, while active users remained relatively stable, ranging from 23.6K to 26.9K throughout the quarter.
Simply Piano: Learn Piano Fast showed a consistent revenue trend, starting at around $7K in late December and ending at approximately $5.3K by the end of March. Downloads initially peaked at 1.4K in early January and gradually decreased to around 752 by the end of the quarter. Active users started at 3.2K and saw a slow decline to about 2.3K by March end.
These insights, sourced from Sensor Tower, provide a snapshot of the performance trends of top education apps in New Zealand during Q1 2023. For more detailed insights, visit Sensor Tower.
