AI Insights · Timothy · April 2023
Top 5 Education Apps Performance in Mexico Q1 2023
Discover the top 5 education apps' performance on a unified platform in Mexico for Q1 2023, including trends in downloads, revenue, and active users.
In the first quarter of 2023, the performance of the top 5 education apps in Mexico on a unified platform shows intriguing trends in downloads, revenue, and active users. Data from Sensor Tower provides detailed insights.
Duolingo - Language Lessons saw a peak in weekly revenue at about $114.5K in the last week of December and then experienced a gradual decline, ending the quarter at approximately $57.7K. Weekly downloads peaked at 171.3K in the week of January 9, gradually tapering off to around 119.7K by the end of March. Active users started at 1.18M and saw a slight increase, peaking at 1.43M in late January, and ending the quarter at 1.37M.
Toca Boca World had a steady performance in weekly revenue, starting at $80.8K in late December and fluctuating throughout the quarter, ending at $71K. Weekly downloads began at 135.5K and ended at 91.9K, showing a general decline over the quarter. Active users also showed a downward trend, starting at 1.32M and ending at approximately 1.09M.
Lingokids - Play and Learn experienced consistent weekly revenue, starting at $22.5K and peaking at $32.8K in late February, closing the quarter at about $27.9K. Downloads showed a peak at 48.3K in mid-January, decreasing to around 32.5K by the end of March. Active users saw a rise from 64.6K to 94.4K over the quarter.
Udemy Online Video Courses showed an initial weekly revenue of $21.7K, peaking at $29.4K in early January, and declining to about $14.9K by the end of March. Weekly downloads started at 3.5K and ended at 2.8K. Active users remained relatively stable, starting at 30.4K and ending at 27.3K.
Headway: Daily Book Summaries had a varied weekly revenue, starting at $15.7K, peaking at $22.6K in early January, and closing the quarter at $11.1K. Downloads showed an initial peak of 43.1K in early January, ending at 12.9K. Active users started at 90.3K, peaking at 118.6K in early January, and then declining to 69.7K by the end of March.
For more detailed insights and data, visit Sensor Tower.
