AI Insights · Timothy · April 2023
Top 5 Dating Apps Performance in Sweden for Q1 2023
Discover the performance of the top five dating apps in Sweden for the first quarter of 2023, including trends in downloads, revenue, and active users.
In the first quarter of 2023, the top five dating apps in Sweden showed varied performance across downloads, revenue, and active user metrics. Here's a detailed look at their trends:
Tinder Dating App: Chat & Date
Throughout Q1 2023, Tinder experienced a significant increase in weekly revenue, starting from around $459K and peaking at approximately $730K by the end of March. Weekly downloads remained relatively stable, fluctuating between 3.8K and 5.5K. The app's weekly active users decreased gradually from about 307K at the beginning of January to around 242K by the end of March.
OmeTV – Video Chat Alternative
OmeTV's weekly revenue showed minor fluctuations, ranging from about $1.4K to $2.5K. The app's weekly downloads saw a downward trend, starting from approximately 7.2K in the first week of January and decreasing to about 2.9K by the end of March. Active users remained fairly consistent, hovering around the 20K mark throughout the quarter.
Hinge Dating App: Match & Meet
Hinge displayed a steady increase in weekly revenue, starting at around $7.8K and reaching up to $13.4K by mid-March. Downloads fluctuated, peaking at about 3.9K during the week of March 13 before declining to around 2.8K by the end of the month. Active users showed a positive trend, increasing from approximately 25K at the beginning of January to around 33K by the end of March.
Smitten - a fun dating app
Smitten's weekly revenue varied slightly, peaking at around $5.5K in late January and stabilizing around $4.1K towards the end of March. Weekly downloads showed a declining trend from about 5.5K in the first week of January to approximately 1.7K by the end of March. Active users increased steadily, starting from about 4.5K at the end of December and reaching around 5.9K by the end of March.
Badoo: Dating. Chat. Friends
Badoo's weekly revenue remained stable, fluctuating between $39K and $48K throughout Q1 2023. Weekly downloads saw a slight decline from about 2.4K at the beginning of January to approximately 1.6K by the end of March. Active users remained relatively stable, maintaining around 80K to 84K throughout the quarter.
These insights on app performance in Sweden for the first quarter of 2023 are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
