AI Insights · Timothy · April 2023
Top 5 Dating Apps in New Zealand Q1 2023
Discover the performance trends of the top five dating apps in New Zealand during Q1 2023, focusing on weekly downloads, revenue, and active users.
During the first quarter of 2023, the performance of the top five dating apps in New Zealand exhibited notable trends in terms of weekly downloads, revenue, and active users. Data sourced from Sensor Tower reveals insights into the dynamics of these popular applications.
Tinder Dating App: Chat & Date saw its weekly revenue fluctuate, peaking at around $58.6K in the first week of January and then gradually declining to approximately $40.1K by early March. The app's weekly downloads remained relatively stable, ranging from about 2.4K to 3.4K. Active users started the quarter at 141.1K and saw a slight dip, ending at around 130.5K by the end of March.
Hinge Dating App: Match & Meet experienced a consistent weekly revenue, with a noticeable increase towards the end of the quarter, reaching approximately $13.4K in the last week of March. Weekly downloads varied between 2.0K and 2.6K, while the number of active users hovered around the 50K mark, peaking at 52.7K in early January.
Bumble Dating App: Meet & Date showed a steady weekly revenue, with the highest figure being around $42K in the first week of January. Weekly downloads were fairly consistent, ranging from about 1.9K to 2.4K. Active users saw an initial increase, peaking at 73.1K in early January, before stabilizing around the 64K to 67K range towards the end of March.
OmeTV – Video Chat Alternative had a modest weekly revenue, peaking at approximately $1.1K in late January. Weekly downloads fluctuated between 1.1K and 2.4K. Active users showed a gradual decline, starting at 6.3K and ending at 5.3K by the last week of March.
Wizz App - chat now demonstrated significant growth in its weekly downloads, starting from 119 in early February and reaching up to 3.8K by late March. The app's weekly revenue also showed a positive trend, growing from $248 in late February to approximately $506 in mid-March. Active users saw a substantial increase, starting at 114 in early February and rising to 7.2K by the end of March.
For more detailed insights and data on app performance, visit Sensor Tower.
