Top 5 Dating Apps Performance in Madagascar - Q1 2023

The first quarter of 2023 saw diverse trends in the performance of the top 5 dating apps on a unified platform in Madagascar. The data, sourced from Sensor Tower, reveals significant variations in weekly downloads, revenue, and active users for each app.

Tinder Dating App: Chat & Date experienced notable fluctuations in both revenue and user engagement. Weekly revenue peaked at approximately $802 in mid-March, with another significant rise to $739 at the end of the quarter. Downloads were highest at 678 in late January, while active users saw a steady increase from 2.9K at the start of the quarter to 3.6K by the end of March.

Badoo Lite - The Dating App showed an interesting trend in revenue, with a notable spike to $142 in mid-March. Downloads peaked at 495 in late January and remained relatively stable throughout the quarter. Active users also saw a gradual increase, reaching a high of 1.7K in mid-March.

Dating and Chat - iHappy demonstrated a significant rise in downloads, especially in late March with 766 downloads, up from 59 at the end of December. Active users followed a similar trend, peaking at 1.7K in mid-March, reflecting increased user engagement over the quarter.

Dating and Chat - Evermatch maintained steady download numbers, peaking at 591 in late January. Active user numbers also grew, reaching 310 in mid-March from a low of 58 at the start of the quarter, indicating a growing user base.

Dating and chat - Likerro saw a dramatic increase in downloads towards the end of the quarter, with a notable peak of 1K downloads in the final week of March. Active users also surged in the same period, reaching 905 from just 65 at the end of December.

For more detailed insights and data, visit Sensor Tower.