AI Insights · Timothy · April 2023
Top 5 Apparel Apps Performance in Uruguay Q1 2023
An overview of the top 5 apparel apps in Uruguay for Q1 2023, highlighting their weekly downloads and active user trends.
In the first quarter of 2023, the top 5 apparel applications in Uruguay showcased varied performance metrics on a unified platform. Here's a detailed look at their weekly downloads and active user trends, based on data from Sensor Tower.
SHEIN - Shopping Online saw an upward trend in weekly downloads, starting from 1.6K at the end of December 2022 and peaking at approximately 2.9K in the week of March 20. Weekly active users increased steadily, reaching around 34.2K by the end of March.
ZARA experienced fluctuating weekly downloads, beginning with 963 downloads at the end of December and ending the quarter with 977 downloads in the last week of March. The app's weekly active users displayed a slight increase, growing from 6.2K to about 6.1K by the end of the quarter.
LightInTheBox had modest weekly downloads, starting at 317 at the end of December and reaching 300 in the last week of March. The app's weekly active users saw a slight increase, ending the quarter with 585 active users.
Whering: Your Digital Closet experienced a decrease in weekly downloads, starting from 428 at the end of December and ending with 229 in the last week of March. Weekly active users fluctuated, peaking at 1.2K in late January and settling at around 998 by the end of March.
FARFETCH - Shop Luxury Fashion showed a gradual increase in weekly downloads, starting from 47 at the end of December and reaching 286 in the week of February 27. Weekly active users also increased, peaking at 433 in late February and ending the quarter with 364 active users.
For more detailed insights and data, visit Sensor Tower.
