Top 5 Apparel Apps in Lithuania Q1 2023: Performance Overview

In Q1 2023, the top 5 apparel apps in Lithuania showed varying trends in weekly downloads and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.

Zalando – Online fashion saw a gradual increase in weekly downloads, starting from approximately 4.8K at the beginning of January and reaching around 5.2K by the end of March. The app's weekly active users fluctuated but showed an overall upward trend, starting from 41.3K and peaking at 40.3K towards the end of the quarter.

SHEIN - Shopping Online experienced a notable rise in weekly downloads, beginning with 1.7K at the start of January and climbing to 4.5K by the end of March. Weekly active users also increased steadily, from 29.6K to 42.3K throughout the quarter.

ABOUT YOU Online Fashion Shop showed a consistent performance in weekly downloads, maintaining figures around the 3K mark for most of the quarter, with a slight peak at 4.9K in mid-February. The app’s weekly active users demonstrated a significant upward trend, starting at 41.8K and reaching 55.9K by the end of March.

efootwear.eu online shoe store had relatively modest download numbers, beginning at 459 and peaking at 1.5K in early January, followed by a gradual decline to 417 by the end of March. Weekly active users showed a similar pattern, starting at 9.1K, peaking at 13.4K in early January, and then stabilizing around 8.6K towards the end of the quarter.

Finally, MODIVO - Moda i zakupy online had a peak in weekly downloads at 1.8K in early January, but experienced a decline, ending the quarter with just under 300 downloads. Weekly active users also decreased steadily, from 3.8K at the start to 3.5K by the end of March.

For more insights into app performance, visit Sensor Tower.