AI Insights · Timothy · April 2023
Top 5 Apparel Apps in Egypt - Q1 2023 Performance
Explore the performance of the top 5 apparel apps in Egypt for Q1 2023, including download trends, active users, and more.
In the first quarter of 2023, the top 5 apparel applications in Egypt displayed varying trends in downloads and active users. This analysis, based on data from Sensor Tower, provides insights into their performance on a unified platform.
DeFacto - Clothing & Shopping saw significant fluctuations in weekly downloads. Starting with approximately 21K downloads in late December, the app experienced a peak of about 126.5K in the final week of March. Active users showed a decrease from 207K to 107K in early February but rebounded to 174K by the end of March.
SHEIN - Shopping Online maintained a steady increase in downloads, starting at 14.8K in late December and reaching 28.6K by the end of March. Active users fluctuated, peaking at 383K in the final week of March from a low of 324K in mid-January.
LC Waikiki EG observed a rise in downloads from 8.7K in late January to 27.8K in mid-February, followed by a slight decline to 21.6K by the end of March. Active users increased consistently, reaching 42K by the end of March.
adidas: Shop Shoes & Clothing exhibited a steady growth in downloads, starting at 4.9K in late December and peaking at 28.7K in the final week of March. Active users followed a similar trend, rising from 12.3K to 43.2K over the quarter.
ZARA had relatively stable download numbers, starting at 6.1K in late December and ending at 7K in the final week of March. Active users remained consistent, fluctuating between 61.6K and 70.9K throughout the quarter.
These insights highlight the dynamic nature of the apparel app market in Egypt. For more detailed analytics and trends, visit Sensor Tower.
