AI Insights · Timothy · April 2023
Top 5 Apparel Apps Performance in Denmark Q1 2023
Discover the performance trends of the top 5 apparel apps in Denmark during Q1 2023, including weekly downloads and active user data from Sensor Tower.
In the first quarter of 2023, the top 5 apparel applications in Denmark demonstrated varied performance trends across weekly downloads and active users. Here's a detailed look at how these apps fared:
SHEIN - Shopping Online saw a consistent weekly download range, peaking at approximately 7.5K in mid-March. Active users remained relatively steady, fluctuating between 78K and 83K throughout the quarter.
Zalando – Online fashion experienced a gradual decline in weekly downloads, starting at 5.2K in late December and dipping to around 3.2K in mid-March before rebounding to 5.3K by the end of the quarter. Active users showed a downward trend initially but stabilized towards the end of the quarter, maintaining around 160K.
H&M - we love fashion had a relatively stable download trend, with slight increases in March, peaking at 3.1K in the final week. Active users saw a decline early in the quarter but recovered to approximately 94K by the end of March.
ABOUT YOU Online Fashion Shop showcased fluctuating downloads, reaching a high of 2.7K in mid-February and maintaining around 2.4K towards the end of March. Active users varied throughout the quarter, starting at 23K and peaking at 26K in late March.
LightInTheBox exhibited a steady increase in weekly downloads, peaking at 2K in mid-March. Active users consistently increased from 5.6K in late December to around 7.8K by the end of March.
These insights are based on data from Sensor Tower. For more detailed information and additional insights, visit Sensor Tower's platform.
