AI Insights · Timothy · April 2023
Top 5 Apparel Apps in Brazil Q1 2023
A look at the performance of the top 5 apparel apps in Brazil during Q1 2023, covering download, revenue, and active user trends.
In the first quarter of 2023, the top 5 apparel apps in Brazil showcased varied performance metrics, according to data from Sensor Tower. Here's a closer look at the weekly trends in downloads, revenue, and active users for each app.
SHEIN - Shopping Online saw significant weekly downloads, peaking at approximately 1.1M in the final week of March. The app also maintained a high level of weekly active users, fluctuating between 13.9M and 16M throughout the quarter.
C&A Pay experienced a steady download rate, with weekly downloads ranging from around 39K to 71K. The app's active users also showed consistency, staying between 490K and 568K over the period.
adidas: Shop Shoes & Clothing had a moderate download rate, with weekly downloads peaking at 41K in late January. Active users for the app remained relatively stable, varying from 200K to 237K during Q1.
ZARA showed a consistent download trend, with weekly figures ranging between 14K and 32K. The app's active user count ranged from 114K to 166K, maintaining a steady user base throughout the quarter.
LightInTheBox had fluctuating download numbers, peaking at 25K in early January and mid-March. Active users for the app varied significantly, from 12K to 32K over the quarter.
These insights highlight the diverse performance of the leading apparel apps in Brazil for Q1 2023. For more detailed insights and data, visit Sensor Tower.