Top 5 Apparel Apps Performance in Argentina for Q1 2023 on Unified Platform

In the first quarter of 2023, the top 5 apparel applications in Argentina showed varied performance trends on the unified platform, encompassing both iOS and Android users. Here's a closer look at how each app fared during this period, based on data from Sensor Tower.

adidas: Shop Shoes & Clothing experienced fluctuating weekly downloads, with a notable dip in early January to around 11.7K, followed by a recovery that peaked at 16K in the week of February 20. The app's weekly active users started strong at 322.7K but saw a decline to 269.5K by late February before recovering to 294.3K by the end of March.

SHEIN - Shopping Online had a relatively stable download trend, starting the quarter with approximately 9.8K downloads and ending with 8.4K. The app maintained a consistent number of active users, beginning at 107.6K and gradually increasing to 121.8K by the end of March.

LightInTheBox showed a significant increase in downloads, starting the quarter with 1.9K and peaking at 4.6K in mid-January. The weekly active users followed a similar trend, starting at 4.2K and reaching 7K by the end of March.

ZARA saw consistent weekly downloads, starting at 3.2K and ending the quarter with 3.1K. The number of weekly active users remained fairly stable, beginning at 21.9K and slightly fluctuating around that figure, ending at 20.2K.

Whering: Your Digital Closet experienced a spike in downloads in mid-January, reaching 5.6K, but saw a decline to 839 by the end of March. The app's active users also showed a downward trend, starting at 6.1K and decreasing to 3.8K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.