Top 5 iOS Shopping Apps in South Africa for Q1 2023

The first quarter of 2023 saw significant activity among the top 5 shopping apps on iOS in South Africa. Here’s an overview of their performance metrics based on Sensor Tower data.

SHEIN - Shopping Online experienced a notable fluctuation in weekly downloads. Starting at 8.1K in late December, the app saw its downloads peak at 21.3K in mid-February before gradually declining to 7.9K by the end of March. Active users showed a steady increase from 107.6K to 131.7K over the quarter.

Takealot - Mobile Shopping App maintained a consistent download rate, starting at 6.4K in late December and ending at 6.1K in late March. Active users fluctuated slightly, peaking at 112.7K in early January and ending the quarter at 101.3K.

Checkers Sixty60 saw its downloads increase from 4.9K in late December to 8.4K in late March. The app's active users grew from 53.3K to 59.1K over the same period, showing a positive trend.

bash™ had a remarkable surge in downloads, starting with just 20 in late December and reaching a peak of 24.6K in mid-February. Despite some fluctuations, the app ended the quarter with 7.9K downloads. Active users also increased significantly, from 578 to 24.4K by the end of March.

Woolworths (Pty) Ltd showed a steady download rate, starting at 3.4K in late December and reaching 4.4K in late March. Active users increased from 44.6K to 49K over the quarter, indicating consistent user engagement.

These trends highlight the dynamic nature of the shopping app market in South Africa. For more detailed insights, visit Sensor Tower.