AI Insights · Timothy · April 2023
Top 5 Shopping Apps on iOS in Oceania Q1 2023
Explore the performance of the top 5 shopping apps on iOS in Oceania during Q1 2023, including download trends and active user metrics.
In the first quarter of 2023, the top 5 shopping apps on iOS in Oceania showed varied performance metrics in terms of downloads and active users. Here’s a closer look at how each app fared:
Everyday Rewards had a strong start with weekly downloads peaking at around 37K in mid-January. However, downloads saw a decline towards February, stabilizing at approximately 21K to 22K per week in March. The app maintained a robust user base, with weekly active users fluctuating between 426K and 474K throughout the quarter.
SHEIN - Shopping Online experienced consistent weekly downloads, ranging from 20K to 26K. The number of active users increased steadily, starting at around 390K at the beginning of the quarter and reaching approximately 463K by the end of March.
flybuys saw a notable increase in weekly downloads, with a peak of about 27K in late February. The app's active user base grew from around 230K in late December to approximately 271K by the end of March, indicating a steady rise in engagement.
Temu: Shop Like a Billionaire witnessed a dramatic surge in downloads in March, with numbers skyrocketing from around 6K to 78K. Active users followed a similar trend, growing significantly from approximately 19K in early March to 124K by the end of the month.
Shop: All your favorite brands maintained a steady download rate, fluctuating between 14K and 21K per week. The active user base remained relatively stable, with numbers hovering around 150K to 180K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.
