Top 5 iOS Shopping Apps in Nigeria: Q1 2023 Performance

The first quarter of 2023 saw significant activity among the top shopping apps on iOS in Nigeria. Here’s a breakdown of their performance:

AliExpress Shopping App from Alibaba showed varying trends in downloads and active users. Weekly downloads started at 4.8K and saw a peak of around 8.7K in mid-January. Following this, the numbers fluctuated, ending the quarter at approximately 5K. Active users remained relatively stable, starting at 17.5K and reaching a peak of around 18.4K in mid-March.

Jumia Online Shopping, a local favorite from Africa Internet Group, maintained a steady download rate. The app began the quarter with about 4.3K downloads and peaked at 5.2K in early March. Active users varied throughout the quarter, starting at 42.4K, dipping slightly mid-quarter, and ending at just under 40K.

阿里巴巴(1688)-B2B手机拿货批发商城 experienced a notable increase in both downloads and active users. Downloads began at 792 and surged to around 4.8K by mid-March. Active users followed a similar trend, starting at 4K and peaking at approximately 9.7K in late March.

SHEIN - Shopping Online from ROADGET BUSINESS PTE. LTD. saw a fluctuating download pattern, beginning the quarter with about 1.9K downloads and peaking at 2.6K in late February. Active users showed a general upward trend, starting at 16.5K and reaching around 21.7K by the end of February before settling at just over 19.5K at the end of the quarter.

Alibaba.com, another offering from 杭州阿里巴巴广告有限公司, showed consistent growth. Downloads started at 1.4K and peaked at around 3.5K in mid-March. Active users began at 29.9K, peaked at 39.9K in late March, and ended the quarter at approximately 35.2K.

These insights are derived from Sensor Tower's comprehensive app performance data. For more detailed analysis and insights, visit Sensor Tower.