Top 5 Shopping Apps on iOS in Kenya for Q1 2023

In the first quarter of 2023, the top 5 shopping apps on iOS in Kenya demonstrated diverse performance trends in weekly downloads and active users. According to Sensor Tower data, here’s how each app fared:

Alibaba.com saw a consistent rise in weekly downloads, peaking at around 1.2K in the final week of March. The app's weekly active users also followed an upward trajectory, increasing from approximately 15.2K at the start of January to nearly 17.7K by the end of March.

Jumia Online Shopping maintained a steady download rate, with weekly downloads fluctuating between 630 and 730. However, weekly active users showed a slight decline, starting at 8K in early January and ending at about 6.7K by late March.

MAF Carrefour Online Shopping experienced moderate growth in weekly downloads, reaching a peak of 758 in the last week of February. The app's weekly active users remained relatively stable, hovering around 3K throughout the quarter.

SHEIN - Shopping Online saw a gradual increase in weekly downloads, with numbers rising from 400 in early January to 544 by the end of March. Weekly active users also grew steadily, climbing from approximately 3.3K at the beginning of the quarter to nearly 3.9K by the end.

Amazon Shopping displayed consistent weekly download figures, peaking at 453 in the final week of March. The app's weekly active users showed a notable increase, rising from 19.3K at the start of January to 21.1K by the end of March.

These insights reveal the dynamic nature of the shopping app market in Kenya. For more detailed analytics and insights, visit Sensor Tower.