AI Insights · Timothy · April 2023
Top 5 Shopping Apps on iOS in Italy: Q1 2023 Performance
Analyzing the performance of the top 5 shopping apps on iOS in Italy for Q1 2023, including trends in downloads, active users, and revenue.
In the first quarter of 2023, the top 5 shopping apps on iOS in Italy experienced varied performance across downloads and active users. Here’s a detailed look at their trends:
Vinted: Sell vintage clothes saw fluctuating weekly downloads, starting with 27.4K at the end of December and peaking at 66.7K in mid-January. Downloads tapered off to approximately 30.6K by the end of March. Active users for the app showed a steady increase, starting at 464K and peaking at 571K in late March.
Amazon had a consistent download rate, beginning at 35.5K and gradually decreasing to around 21.5K by the end of the quarter. The app maintained a high level of active users, with numbers hovering around 1.1M throughout the quarter, showing slight fluctuations.
SHEIN - Shopping Online demonstrated a stable download trend, starting at 25.2K and rising to 30.6K by the end of March. Active users showed a positive trend, beginning at 1.3M and reaching nearly 1.5M by the end of the quarter.
Subito.it - Vendi di tutto experienced a noticeable increase in downloads mid-quarter, peaking at 34.6K in late February before settling at around 15.8K by the end of March. Active users also showed a slight upward trend, ending the quarter at approximately 363K.
Zalando – Online fashion had a decline in downloads from 33.5K at the end of December to around 14.4K in late March. Active users mirrored this trend, starting at 475K and decreasing to about 416K by the end of the quarter.
These insights provide a snapshot of the performance of the top shopping apps in Italy on the iOS platform during Q1 2023. For more detailed data and further insights, visit Sensor Tower.
