Top 5 Shopping Apps on iOS in Europe Q1 2023

Throughout the first quarter of 2023, the top 5 shopping apps on iOS in Europe demonstrated varying trends in weekly downloads and active users. Below, we provide a detailed look at the performance of these apps based on Sensor Tower data.

SHEIN - Shopping Online from ROADGET BUSINESS PTE. LTD. saw a consistent increase in weekly downloads, starting from around 243K at the end of December and peaking at approximately 372K by the end of March. The app's weekly active users also showed a positive trend, growing from about 7.2M to over 8.5M over the same period.

Tesco Groceries for iPhone maintained a steady performance in weekly downloads, with numbers fluctuating between 168K and 273K throughout the quarter. The app's active users increased from roughly 557K at the beginning of January to about 833K by the end of March.

Lidl Plus experienced a moderate rise in weekly downloads, starting at around 143K and reaching up to 236K in late February before stabilizing around 192K towards the end of March. Active users for the app remained strong, growing from approximately 2.8M to 3.3M throughout the quarter.

AliExpress Shopping App from Alibaba showed a stable trend in weekly downloads, with numbers ranging from 132K to 176K during the quarter. The app's active users increased from about 4.4M at the end of December to over 5.2M by mid-March, before slightly declining to around 4.8M by the end of the quarter.

WILDBERRIES had a fluctuating download performance, starting at 142K and peaking at 221K in early January, before tapering off to approximately 117K by the end of March. The app maintained a robust active user base, starting at around 13.5M and peaking at over 14.5M by early March, with a slight decline to about 14.2M towards the end of the quarter.

For more detailed insights and data, visit Sensor Tower.