Top 5 Shopping Apps on iOS in Switzerland: Q1 2023 Performance

In the first quarter of 2023, the top 5 shopping apps in Switzerland on the iOS platform showed varied performance trends in terms of weekly downloads and active users. Here's a detailed look at their metrics, based on data from Sensor Tower.

Supercard saw a significant spike in weekly downloads at the beginning of the quarter, peaking at around 23.8K during the week of January 9. This initial surge was followed by a gradual decline, stabilizing around 3K to 3.3K weekly downloads by the end of March. Active users increased steadily from 22.9K at the end of December to about 36.7K by mid-January, before fluctuating and settling around 30.9K in the last week of March.

IKEA exhibited a more consistent pattern with downloads ranging from 3.4K to 8.2K throughout the quarter. The highest download count was recorded in the week of February 6. Active users increased from 14.4K at the end of December to around 21.1K by early February, maintaining a steady range between 18.4K and 19.3K for the rest of the quarter.

SHEIN - Shopping Online experienced a steady rise in weekly downloads, reaching a high point of 7.2K in the week of January 30. This trend remained relatively stable, fluctuating between 3.6K and 5.3K downloads weekly. Active users showed a positive trend, growing from 75.5K at the end of December to nearly 90K by the last week of March.

Lidl Plus had varying download rates, with a notable peak of 7.9K in the first week of January. After this spike, downloads ranged between 2.2K and 7.2K. Active users increased from 52.3K at the end of December to a peak of 62.3K in late February, before leveling off around 60.8K by the end of March.

Migros – Einkaufen & Sparen maintained a steady download rate throughout the quarter, peaking at 6.5K in the week of March 6. Active users followed a positive trend, growing from 41.6K at the end of December to 49.2K by the end of March.

For more insights and detailed data, visit Sensor Tower.