Top 5 Shopping Apps on iOS in Belgium: Q1 2023 Performance

In Q1 2023, the top shopping apps on iOS in Belgium demonstrated diverse trends in weekly downloads and active user metrics. Here’s a closer look at the performance of the top 5 apps: Action, SHEIN - Shopping Online, Vinted: Sell vintage clothes, Amazon, and Zalando – Online fashion.

Action saw a significant spike in weekly downloads at the beginning of January, peaking at around 25K in the week of January 2. However, downloads gradually declined over the quarter, settling around 2.1K by the end of March. Active users started at approximately 19.7K at the end of December and rose steadily, peaking at around 48.3K mid-January, before fluctuating and stabilizing at around 33.6K by the end of the quarter.

SHEIN - Shopping Online maintained relatively stable weekly downloads throughout the quarter, with a noticeable increase in early March, reaching about 9.2K. Active users steadily increased from approximately 183.5K at the end of December to around 225.3K by the end of March.

Vinted: Sell vintage clothes experienced consistent weekly downloads, ranging from 4.8K to 6.8K throughout the quarter. Active users showed a slight decline from around 360.5K at the end of December to approximately 341.1K by the end of March, despite some fluctuations.

Amazon had stable weekly downloads, averaging around 4.6K to 6.5K throughout the quarter. Active users remained relatively steady, fluctuating slightly but generally staying around the 170K mark, ending the quarter at approximately 175.5K.

Zalando – Online fashion saw weekly downloads range between 3.7K and 6.6K. Active users started at about 161.8K at the end of December, saw a dip mid-quarter, and ended at around 139.3K by the end of March.

These insights are derived from Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.