Top 5 Lifestyle Apps on iOS in Africa - Q1 2023

In the first quarter of 2023, the top 5 lifestyle applications on iOS in Africa showcased varying trends in downloads, revenue, and active users. Here’s a breakdown of their performance based on data from Sensor Tower. For more insights, visit Sensor Tower.

Pinterest experienced a fluctuating trend in weekly downloads, peaking at around 30K in mid-January and late March. Active users also showed a gradual increase, starting at 2.26M at the beginning of January and reaching up to 2.37M by mid-March.

Tinder Dating App: Chat & Date saw a steady decline in weekly revenue, starting at approximately $61K in early January and dropping to about $33K by the end of March. Weekly downloads remained relatively stable, hovering around 14K to 17K. Active users showed minor fluctuations, maintaining a range between 240K and 260K.

Glovo: Food Delivery and more had stable weekly downloads, with a notable peak of 11K in mid-February. Active users increased from 56K at the end of December to around 65K by the end of March, indicating growing engagement.

Ciné Mate, despite being a new entrant, showed impressive weekly downloads, reaching up to 55K by the end of February. Active users peaked at 89K in late February before stabilizing around 50K by the end of March.

AlMosaly athan, prayer time exhibited a significant spike in weekly downloads, jumping from 5K in early March to 25K in mid-March. Weekly revenue also saw an increase, peaking at $456 in mid-March. Active users grew steadily from 18K at the end of December to 35K by the end of March.

These trends highlight the dynamic nature of the lifestyle app market in Africa. For more detailed insights and data, visit Sensor Tower.