Top 5 Lifestyle Apps on iOS in Mexico, Q1 2023

In the first quarter of 2023, the top 5 lifestyle apps on iOS in Mexico showcased varying trends in downloads, revenue, and active user metrics. Here’s a closer look at their performance:

Tinder Dating App: Chat & Date experienced a notable increase in weekly revenue, peaking at around $95K in late March. Weekly downloads remained relatively stable, fluctuating between 13K and 16K. However, the app saw a decline in weekly active users, dropping from 388K at the start of the quarter to 289K by the end of March.

Bumble Dating App: Meet & Date saw steady weekly revenue growth, reaching approximately $72K in the week of March 20. Downloads showed an upward trend, peaking at 8.8K in the same week. Active users remained consistent, averaging around 94K throughout the quarter.

Badoo: Dating. Chat. Friends maintained stable weekly revenue, with the highest earnings being around $9K in late March. Downloads varied slightly, with a peak of 4.8K in the week of March 20. The app's active user base saw a decline, starting from 122K and ending the quarter at 100K.

NGL: ask me anything showed significant fluctuations in weekly downloads, peaking at 234K in early January. Revenue trends were more stable, with weekly earnings around $10K at the start of the quarter. Active users surged to a high of 279K in early January but settled around 187K by the end of March.

Raya had modest weekly downloads, with a notable peak of 1K in early January. Revenue trends showed growth, reaching approximately $9.4K in mid-March. Active users remained relatively low but stable, averaging around 1K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.