Top 5 Insurance Apps on iOS in Poland for Q1 2023

In the first quarter of 2023, the performance of the top five insurance applications on iOS in Poland revealed interesting trends. According to Sensor Tower data, here’s a breakdown of the weekly downloads, revenue, and active users for these apps.

mojePZU mobile experienced a steady stream of weekly downloads, peaking at around 2.6K in the final week of February. The app maintained a consistent download rate throughout the quarter, with notable fluctuations such as a rise to 2.5K in the first week of January and a dip to 1.7K in mid-March.

For CUK Ubezpieczenia, the number of weekly downloads remained relatively stable, ranging from 96 to 155. The highest number of downloads was observed in early March, with a slight increase towards the end of the quarter.

Meine AOK saw a gradual increase in weekly downloads, starting from 87 at the end of December and reaching up to 117 by the end of February. The app also showed a steady rise in weekly active users, growing from 419 to nearly 500 by the end of March.

The performance of myNN displayed a notable upward trend in weekly downloads, particularly in March. Downloads peaked at 151 in the week of March 20, up from just 54 at the end of December.

Lastly, MyAllianz MY showed variable download numbers, with a high of 109 in late February and fluctuating figures throughout the quarter. The app started the year with 55 downloads and ended the quarter with 83.

These trends highlight the dynamic nature of the insurance app market in Poland. For more insights and detailed data, visit Sensor Tower.