Top Finance Apps on iOS in Mexico Q1 2023

In Q1 2023, the top finance apps on the iOS platform in Mexico demonstrated diverse performance metrics in terms of weekly downloads and active users. Below is an overview of the trends for the leading apps.

BBVA México experienced a steady flow in weekly downloads, starting at about 40.4K at the end of December and peaking at 44.2K in the last week of March. Weekly active users showed minor fluctuations, starting from 1.16M and ending at 1.14M.

Banco del Bienestar Movil saw a significant increase in weekly downloads, beginning with 2.7K in the last week of December and reaching 52.8K by the end of February. Active users followed a similar upward trend, starting from 2.6K and peaking at 153K in mid-March.

Mercado Pago: cuenta digital maintained a relatively stable weekly download rate, ranging from 22.9K to 26.4K throughout the quarter. Active users showed consistent engagement, fluctuating slightly between 425K and 484K.

CFE Contigo displayed modest growth in weekly downloads, starting at 19.4K and reaching 20.1K by the end of March. The number of active users remained stable, hovering around 104K to 112K during the quarter.

Banco Azteca exhibited a steady download rate, with figures ranging from 16.5K to 21.6K. Active users showed slight variations, starting at 343K and ending at 329K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.