Top 5 Education Apps on iOS in Africa: Q1 2023 Performance

The first quarter of 2023 saw varying performance trends among the top 5 education apps on iOS in Africa. Here’s a detailed look at their weekly downloads, revenue, and active user trends.

Duolingo - Language Lessons experienced a steady decline in weekly revenue, starting at approximately $24K at the end of December and dropping to around $9.9K by the end of March. Weekly downloads also showed a downward trend, moving from 10K at the beginning of the quarter to about 8.5K by the end. Active users fluctuated but generally decreased from 56K to 57K throughout the quarter.

Blinkist: Book Summaries Daily saw its weekly revenue peaking at $9.1K in early January before gradually declining to around $3.9K by the end of March. Weekly downloads remained relatively low, starting at 974 and ending at 578. Active users followed a similar trend, decreasing from 1.7K to about 1.3K over the quarter.

Lingokids - Play and Learn maintained a fairly consistent weekly revenue, hovering around $4.9K by the end of March. Weekly downloads showed minor fluctuations, ranging from 1.7K to 1.9K. Active users remained stable, starting at 7.1K and ending at around 7.0K.

Udemy Online Video Courses experienced a notable peak in weekly revenue at the beginning of January, reaching $10K, before stabilizing around $4.6K by the end of March. Weekly downloads showed a similar pattern, peaking at 3.9K and then settling around 2.3K. Active users decreased slightly from 10.2K to 10.0K over the quarter.

Toca Boca World saw its weekly revenue fluctuate, peaking at $6.3K in early January and settling around $4.8K by the end of March. Weekly downloads ranged from 3.7K to 2.0K, while active users fluctuated but generally remained around 22K to 23K throughout the quarter.

These insights are based on data from Sensor Tower. For more in-depth analysis and trends, visit Sensor Tower's platform.