AI Insights · Timothy · April 2023
Top 5 Dating Apps on iOS in the UK: Q1 2023 Performance
Explore the performance of the top 5 dating apps on iOS in the UK during Q1 2023, including trends in downloads, revenue, and active users.
The first quarter of 2023 saw interesting trends in the performance of the top 5 dating apps on iOS in the United Kingdom. Below, we break down the key metrics for each app, including weekly downloads, revenue, and active users.
Tinder Dating App: Chat & Date
Tinder experienced a varied performance in Q1 2023. Weekly revenue peaked at approximately $540K during the last week of December and saw a slight decline to around $415K by the end of March. Weekly downloads fluctuated, starting at 23.5K and ending at 18.4K. Active users remained relatively steady, averaging around 770K to 780K, with a slight dip to 724K in early March.
Bumble Dating App: Meet & Date
Bumble's weekly revenue saw a consistent performance, peaking at $275K in late January and maintaining around $257K to $270K throughout the quarter. Weekly downloads began at 17.3K, peaked at 21.3K in early January, and ended the quarter at 14.5K. Active users hovered around 330K to 340K, with minimal fluctuations.
Hinge Dating App: Match & Meet
Hinge maintained a stable revenue, starting at $211K and ending at $201K, with minor variations throughout the quarter. Weekly downloads were robust, beginning at 23.4K and peaking at 27.7K in early January, before concluding at 20.1K. Active users showed a steady increase from 318K to approximately 332K by the end of March.
Grindr - Gay Dating & Chat
Grindr's weekly revenue demonstrated variability, starting at $163K, experiencing a dip mid-quarter, and ending at $151K. Downloads remained relatively low, ranging from 4.5K to 5.3K. Active users fluctuated slightly but remained around 170K to 180K.
Badoo: Dating. Chat. Friends
Badoo's revenue showed a moderate increase, starting at $92K and reaching $93K by the end of March. Weekly downloads varied slightly, beginning at 6.8K and dropping to 6.2K by the quarter's end. Active users displayed some fluctuations, averaging around 200K throughout the quarter.
These insights offer a snapshot of the dating app market on iOS in the UK for Q1 2023. For more detailed analytics and insights, visit Sensor Tower.
