AI Insights · Timothy · April 2023
Top 5 Apparel Apps on iOS in Uruguay: Q1 2023 Performance
Explore the performance of the top 5 apparel apps on iOS in Uruguay during Q1 2023, including download trends and active user statistics.
In the first quarter of 2023, the top 5 apparel applications on iOS in Uruguay demonstrated varied performance in terms of weekly downloads and active user trends. Here's a closer look at their metrics based on data from Sensor Tower.
SHEIN - Shopping Online saw a progressive increase in weekly downloads, starting from 570 at the end of December and reaching 1.1K by the end of March. The app also experienced a steady rise in weekly active users, climbing from 11.6K to 13.7K over the same period.
ZARA had a fluctuating download pattern, beginning with 537 downloads in late December and stabilizing around 389 downloads by the end of March. The weekly active users for ZARA showed a slight increase from 3.3K to about 3K during the quarter.
FARFETCH - Shop Luxury Fashion started with lower download numbers, but saw a notable increase from 22 downloads in late December to 284 by the end of February, before slightly decreasing to 176 in the final week of March. The app’s weekly active users also grew, from 76 to 300 during the quarter.
Whering: Your Digital Closet had relatively modest download numbers, peaking at 192 downloads in mid-January and ending the quarter at 47 downloads. Active user numbers fluctuated slightly, starting at 760 and ending at 712.
Finally, BERSHKA maintained a more stable download rate, beginning with 58 downloads at the end of December and seeing a slight increase to 85 by the end of March. The active user count for BERSHKA started at 195 and fluctuated marginally, ending at 215.
For more detailed insights and comprehensive data, visit Sensor Tower.
