AI Insights · Timothy · April 2023
Top 5 Apparel Apps on iOS in Nigeria Q1 2023
A detailed look at the performance of the top 5 apparel apps on the iOS platform in Nigeria for Q1 2023, including download and active user trends.
In Q1 2023, the top 5 apparel applications on the iOS platform in Nigeria showed varying trends in downloads and active users. Data gathered from Sensor Tower provides a comprehensive view of their performance.
SHEIN - Shopping Online saw fluctuations in weekly downloads, peaking at 2.6K in late February. The app's active users increased steadily, with a high of 21.7K in the last week of February.
ZARA experienced a gradual decline in weekly downloads, starting from 581 in the first week of January to 309 by the end of March. Active users remained relatively stable, averaging around 2.7K throughout the quarter.
PrettyLittleThing showed a consistent increase in weekly downloads, reaching 526 in the last week of February. The app's active users also saw a steady rise, peaking at 2.9K in the same period.
FARFETCH - Shop Luxury Fashion had a noticeable growth in weekly downloads, starting at 240 in early January and climbing to 450 by the end of February. Active users followed a similar trend, increasing from 423 in the first week of January to 647 by the end of March.
Fashion Nova - Online Shopping showed stable weekly downloads, fluctuating around 300 to 400 throughout the quarter. Active users saw a slight increase, reaching a peak of 2.6K in early March.
These insights highlight the performance of the top apparel apps in Nigeria for Q1 2023. For more detailed analytics and insights, visit Sensor Tower.
