Top 5 Apparel Apps on iOS in Lebanon: Q1 2023

In the first quarter of 2023, the top 5 apparel apps on iOS in Lebanon showcased varying trends in downloads and active user metrics. Here’s a detailed look at their performance.

SHEIN - Shopping Online saw a notable increase in weekly downloads, starting from around 2K in early January and peaking at 2.9K in the first week of March. Active users grew steadily from 36.7K to 41.4K by the end of March.

ZARA experienced a spike in weekly downloads early in January, reaching 1.6K before stabilizing around 700. Active users showed a similar pattern, peaking at 5.5K in early January and then fluctuating slightly to settle around 4.3K towards the end of the quarter.

BERSHKA had a significant increase in downloads in the first week of January, hitting 1.6K, but then saw a gradual decline, stabilizing around 350 by the end of March. Active users mirrored this trend, peaking at 3K in January and then decreasing to about 1K by the end of the quarter.

PULL&BEAR showed a consistent pattern in downloads, starting at 700 in early January, dipping mid-quarter, and returning to around 300 by the end of March. Active users followed a similar trend, beginning at 1K and settling around 600.

Stradivarius - Clothing Store maintained a steady download rate, averaging around 200 downloads per week throughout the quarter. Active users remained relatively stable, fluctuating between 550 and 650.

These insights are based on data from Sensor Tower, where more detailed metrics and trends can be explored.