AI Insights · Timothy · April 2023
Top 5 Apparel Apps on iOS in Hungary for Q1 2023
Explore the performance of the top 5 apparel apps on iOS in Hungary during Q1 2023, based on weekly downloads and active users.
In the first quarter of 2023, the top 5 apparel applications on iOS in Hungary showcased varied performance trends. According to data from Sensor Tower, these apps include SHEIN - Shopping Online, Reserved, ABOUT YOU Online Fashion Shop, Zalando – Online fashion, and Nike: Shoes, Apparel, Stories.
SHEIN - Shopping Online experienced a steady increase in weekly downloads, starting at around 4.6K in late December and peaking at over 8K by mid-March. The app's weekly active users also saw a consistent rise, from approximately 80K at the beginning of the quarter to around 115K by the end of March.
Reserved saw a significant boost in weekly downloads in early March, reaching above 10K, up from around 4K in mid-February. Weekly active users also grew notably, starting at just over 350 in late December and climbing to approximately 15.5K by the end of March.
ABOUT YOU Online Fashion Shop had a more moderate performance, with weekly downloads fluctuating between 1.6K and 3.3K throughout the quarter. The app's weekly active users showed a positive trend, increasing from around 24K at the start of the quarter to about 31.8K by the end of March.
Zalando – Online fashion maintained a relatively stable number of weekly downloads, ranging from 1.4K to just over 4K throughout the quarter. Weekly active users for Zalando grew steadily from approximately 38K in late December to nearly 38K by the end of March.
Nike: Shoes, Apparel, Stories showed a slight decline in weekly downloads, starting at around 2.1K in late December and dropping to about 1.5K by the end of March. The app's weekly active users remained relatively stable, fluctuating between 17K and 19K throughout the quarter.
For more detailed insights and analytics on the performance of these and other apps, visit Sensor Tower.
