AI Insights · Timothy · April 2023
Top 5 Apparel Apps on iOS in Greece for Q1 2023
Discover the performance of the top 5 apparel apps on iOS in Greece during Q1 2023, including trends in downloads and active users.
During the first quarter of 2023, the top 5 apparel apps on iOS in Greece showcased varying trends in weekly downloads and active user metrics. Here's a detailed look at their performance:
SHEIN - Shopping Online experienced a consistent rise in weekly downloads, starting at 3.6K in late December and peaking at approximately 8.3K by the end of March. The app also saw an increase in weekly active users, climbing from about 98K at the beginning of the quarter to around 135K by the end.
ABOUT YOU Online Fashion Shop had a fluctuating download trend, beginning with 2.2K downloads in late December and ending the quarter with around 2.2K weekly downloads. Its active user base showed a similar trend, starting at 24.3K and increasing to approximately 31.6K by the end of March.
Nike: Shoes, Apparel, Stories saw a steady weekly download rate, beginning at 2.3K and reaching around 3K by the end of the quarter. Active users remained relatively stable, starting at 28.1K and ending at approximately 30K.
ZARA had a variable download trend, with downloads peaking at 4.2K in early January and fluctuating around 1.2K towards the end of March. The active user count remained stable, starting at 10.8K and ending at around 10.8K by the end of the quarter.
FARFETCH - Shop Luxury Fashion showed a modest download trend, beginning at 0.7K and ending with about 1K weekly downloads. The active users metric started at 3.2K and slightly decreased to around 4.3K by the end of the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
